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June 23, 2017 | Blog

Three Key Takeaways For Success From ASMBS Weekend 2017

ASMBS Weekend offered three practice management takeaways. Strengthen your digital presence, bring services in-house and treat service as equal to science. See what surgeons said drives efficiency and growth.

June 23, 2017 | Blog

How to Get More CJR and Orthopedic Surgery Patients with the Right Strategies and Tools

Get more CJR and orthopedic surgery patients with an integrated acquisition strategy. Learn why several coordinated tactics and the right tools beat isolated marketing efforts.

June 23, 2017 | Blog

Linking Patient Reported Outcomes and MBSAQIP Bariatric Surgery Accreditation

New MBSAQIP accreditation standards raise the bar for bariatric surgery centers. See how patient reported outcomes and a patient management platform support accreditation that insurers and patients look for.

June 15, 2017 | Blog

Bariatric Patient Acquisition Strategies: How to Get More Patients

Bariatric patient acquisition strategies for getting more weight loss surgery patients. Learn why interested candidates stall before surgery and how to move them through the funnel to a completed procedure.

June 13, 2017 | Blog

Top 5 Healthcare and Medical Call Center Advantages and Benefits

Medical call centers improve patient engagement, satisfaction, follow-up, brand awareness and return on investment. See the five advantages behind why many hospitals use a healthcare call center.

June 9, 2017 | Blog

Why and How to Optimize Hospital and Healthcare Revenue Cycle Management After EHR Adoption

After EHR adoption, revenue cycle management is the next priority. Learn how to set objectives and use patient and claims management and retention tools to optimize healthcare revenue cycle management.

June 6, 2017 | Blog

Let’s Talk: Virtual Personal Assistants and Medical SEO

Virtual personal assistants like Siri and Alexa are changing how people search for health information. See how medical SEO merges with personal assistant search optimization.

May 25, 2017 | Blog

Top Outsourced Medical Call Center Misconceptions

Outsourced medical call center misconceptions cloud healthcare decisions. See why outsourcing does not mean losing control or quality and why call centers handle more than inbound calls.

May 24, 2017 | Blog

How Online Bariatric Seminars Can Improve Patient Acquisitions and Outcomes

Online bariatric seminars help weight loss surgery patients meet program requirements at times and places that suit them. See how webinar tools support patient acquisition and surgical center efficiency.

May 18, 2017 | Blog

What Medical Call Center Statistics Tell Us…and Inspire Us to Ask

Medical call center statistics show a divide between hospitals that run a call center and those that do not. See what the numbers ask you to consider about outsourced healthcare contact centers.

May 8, 2017 | Blog

Five Success Factors to Achieving Better Patient Acquisition, Management and Retention

Five success factors for healthcare technology implementation: a dedicated team, preparation, go-live support, collaboration and a steady feedback loop. See what to expect from an engagement solution rollout.

May 4, 2017 | Blog

Healthcare SEO: Google Tips for May 2017

Healthcare SEO Google tips for May 2017 for hospitals and medical practices. See what changed in Google Analytics, Data Studio, How Google Search Works and local listing reviews.

April 26, 2017 | Blog

Getting Personal: Making the Most of Social Media in Healthcare with Facebook Bots and Facebook Live

Facebook Live and Facebook bots give hospitals and clinics a more personal social media channel. See how they handle marketing, appointment scheduling, refills and health information.

April 12, 2017 | Blog

HIPAA-Compliant Texting a Convenient, Efficient Way to Improve Patient Management and Outcomes

HIPAA-compliant texting lets providers send appointment reminders and care messages without exposing patient identity. Learn the rules and the convenience, engagement and staff benefits.

April 7, 2017 | Blog

Maximizing Health Operations Management Efficiencies

Healthcare operations management shows clinics how to convert labor into output more efficiently. Learn where paperless practices and patient management tools cut effort and support value-based care.

April 4, 2017 | Blog

Improving Value-Based Care Outcomes With Social Determinants

Social determinants shape access, cost and outcomes in value-based care. Understand what the term means and how it fits hospital patient population management.

March 22, 2017 | Blog

Does Your Hospital Website Actually Serve Visitors?

Seven questions test whether a hospital website serves visitors. Learn how to answer why patients should choose you, how you differ, whether you can help and whether visitors can trust you.

March 22, 2017 | Blog

What’s Up With CMS’ Cardiac and CJR Bundled Payment Delays?

CMS delayed the cardiac and joint replacement bundled payment programs. Understand the new October effective dates, the reasons CMS gave and what healthcare voices say the delays signal for providers.

March 9, 2017 | Blog

Google Tips for Hospital Website Admins: February 2017

Google tips for hospital website administrators from February 2017. See how Google Maps and the new restaurant model improve hospital visibility and what the Spaces shutdown means.

March 7, 2017 | Blog

Patient Engagement and Healthcare Technology Integration were the Stars Of HIMSS 2017

HIMSS 2017 put patient engagement and healthcare technology at the center of the conversation. See why value-based reimbursement drives both and what providers face as outcomes decide payment.

March 4, 2017 | Blog

Easy Ways You Can Support Colorectal Cancer Awareness Month in March 2017

Colorectal Cancer Awareness Month marketing ideas for hospitals and bariatric surgery centers. See how to promote screening programs and use social media to engage patients.

March 3, 2017 | Blog

Using Automated Phone Calls and Texts to Improve Patient Outcomes, Hospital Brand Perceptions

Automated phone calls and texts move patients to schedule screenings and follow up on care. Learn how outreach earns patient trust and strengthens a hospital’s brand instead of reading as a nuisance.

February 7, 2017 | Blog

Google Tips for Hospital Website Admins: January 2017

A monthly digest of Google tips for hospital website admins, covering Chrome security labels, Flash changes and interstitial ad penalties.

February 3, 2017 | Blog

Driving Long-term Engagement is Key to Increasing Bariatric Surgery Volume

Bariatric surgery conversion stays low because patients drop out along a long path. See how long-term engagement moves candidates to surgery.

Guideway Care Acquires Waypoint Healthcare Solutions to Expand Enterprise Patient Activation Intelligence Solution

Guideway Care Acquires Waypoint Healthcare Solutions to Expand Enterprise Patient Activation Intelligence Solution

Evidence-Based Patient Activation Overview

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After-Hours Support

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Activation Intelligence Orchestration

Motivational Patient Guidance Framework for Activation Success

Guideway Care Acquires Waypoint Healthcare Solutions to Expand Enterprise Patient Activation Intelligence Solution

Evidence-Based Patient Activation Overview

Patient Activation

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AI-Enhanced Patient Activation

Guideway Care Acquires Waypoint Healthcare Solutions to Expand Enterprise Patient Activation Intelligence Solution

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