4 Tips To Grow Your Medical Practice
Four tips help a new medical practice grow while keeping the focus on patients. Learn how community presence, social media, honest reviews and efficient processes build patient volume.
Why Do Patients Miss Medical Appointments? How To Reduce No Shows
Learn why patients miss medical appointments, from logistics to confusion about scheduling, and how better reminders and patient education reduce no-shows and bring patients in for the visit.
How To Improve The Patient Experience
Improve the patient experience by making scheduling easy, cutting wait times and inviting patients into their care. See which indicators reveal a poor experience.
How To Attract More Patients & Increase Patient Volumes for Your Medical Practice
Attract more patients to your medical practice. Learn tactics from community engagement and social media to a strong follow-up system and easy online access.
Why Patient Portals Are Important in Healthcare
Patient portals give patients records, education and scheduling in one place. See why portals matter and how they save time for patients and staff.
Top Criteria For Choosing A Healthcare CRM Platform
Choose a healthcare CRM by HIPAA compliance, learning curve, integration, features, automation and price. Learn what to ask before you commit.
Patient Engagement in Healthcare: How Understanding The Patient Experience Produces Better Outcomes
Patient engagement affects satisfaction and outcomes. Understand what it means and how organizations improve it through shared decisions and better patient portals.
How To Identify Target Market Characteristics for Healthcare Marketing
Identify your healthcare target market by area, demographics, behavior and health literacy. Learn how to find that information while following HIPAA.
Video Marketing Strategy for Healthcare & Medical Practices
Video marketing builds brand image and authority for healthcare practices. Learn why to invest and which best practices work: educate, show empathy and solve common problems.
Is SEO Still Important In The Healthcare Industry?
SEO still matters for healthcare practices. Learn why visibility, authority and free traffic help prospective patients find your practice in search.
6 Best Ideas for Marketing Your Medical Practice in 2020
Marketing a medical practice works within HIPAA limits. Learn six ideas, from promotions to existing patients and physician videos to reviews, guest blogs, ads and local SEO.
5 Ways to Make Your Medical Website More User Friendly
A user-friendly medical website brings a practice new business. Learn five ways to improve it: mobile first, clear purpose, speed, easy navigation and strong calls to action.
What is Telemedicine, and How Does It Work In Practice?
Telemedicine lets a doctor assess and treat a patient remotely by phone, video or message. Learn how it works, how it differs from telehealth and why it matters.
The Big Medical Practice Website Checklist: Does Your Practice’s Website Have Everything?
Use this checklist to review your medical practice website. Check patient forms, updates, contact details, resources, services, testimonials and maps.
How The Health Insurance Verification Process Works
The health insurance verification process checks whether a patient has a reimbursable claim. Follow each step from scheduling to billing system updates.
Why Communication Is Important in Healthcare
Communication between doctor and patient drives quality care. Learn the common barriers, from language and culture to health literacy, and how to reduce them.
Online Medical Marketing Strategies For Attracting Quality Patients
Online medical marketing works as a strategy, not a list of tactics. Learn to define your audience, choose topics, test tactics and track results.
Keys To A HIPAA Compliant Website
A HIPAA compliant website protects PHI with SSL encryption, secure forms and a Business Associate Agreement. Learn what your practice site needs to meet HIPAA.
Changing Your Healthcare Marketing After Coronavirus
Healthcare marketing after coronavirus favors digital channels. Learn how SEO, social media and paid search build authority and prepare your outreach for a post-lockdown world.
The Five Keys to Effective Hospital Marketing Strategies in 2020
Effective hospital marketing starts with local market needs. Learn five keys, from quality content and patient outreach to social media and measurement.
Why Patient Engagement Is Important In Healthcare
Patient engagement signals quality care, yet the choice to act belongs to the patient. Understand why engagement matters for costs, outcomes and patient return.
The Biggest Challenges in Marketing in the Healthcare Industry
Healthcare marketing faces HIPAA rules, tight budgets and patient mistrust. Learn the biggest challenges and how to meet each one.
How To Get Patients To Sign Up For Your Medical Patient Portal
Getting patients to sign up is the hardest part of a patient portal. Learn how portals work and which tips raise enrollment and engagement.
How Practices Can Implement Chronic Care Management (CCM)
Chronic care management gives patients with chronic conditions ongoing education and oversight. See how a practice builds a CCM program, from finding eligible patients to keeping them engaged.