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Guideway Care is Your One Solution for Evidence-Based Patient Activation

Improve Financial and Clinical Outcomes Across the Enterprise

Guideway Care is Your One Solution for Evidence-Based Patient Activation

Improve Financial and Clinical Outcomes Across the Enterprise
Comprehensive Overview

Motivational Patient Guidance and Activation Psychology

Transforming Healthcare with Evidence-Based Patient Activation

At the core of Guideway’s success is our Motivational Patient Guidance (MPG) Framework—a science-based approach that systematically and reliably changes patient behavior.
Unlike typical digital engagement solutions, MPG is rooted in adult learning theory, behavioral economics, social psychology, and motivational interviewing.

Intrinsic Motivation Focus

We uncover what truly drives each patient (e.g., concern about hospital bills, desire for independence) and tailor our communication to that driver.

Practical Barrier Removal

Along with motivation, we tackle logistical or financial hurdles (transport, childcare, confusion over instructions). By clearing these barriers, we ensure each patient’s “path to yes” is smooth.

Motivational Behavioral Building Blocks

MPG is built on 9 proven activation techniques organized into 3 macro disciplines: (1) Foundational Motivation & Perception, (2) Cognitive Congruence & Compliant Pathways, and (3) Relational Acceleration & Proactive Autonomy.

AI-Orchestrated Personalization

Our Enterprise GPS platform continuously profiles motivational cues, segments patients by risk and preference, and prompts the correct next-best-action. The system monitors changes (like missed calls or new concerns) and adapts in real time—no static workflows.

Validated in Real Settings

MPG is grounded in real data from a decade of patient interactions, delivering consistent success in diverse populations.

True Activation

By weaving motivational tactics with practical assistance, Guideway transforms “engagement” into true activation—meaning patients go beyond passive agreement to active follow-through.

Comprehensive Overview of Motivational Patient Guidance And Activation Psychology

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