About Us

We Are the Patient
Activation Company ™

Transforming Healthcare with Evidence-Based, Science-Driven Patient Activation

About Us

At Guideway Care, we do one thing exceptionally well—activate patients. We are not just another digital engagement tool; we are the patient activation company that fuses cutting-edge AI technology with activation psychology-based motivational techniques and highly trained human insight. Our unique approach, built on our proprietary Motivational Patient Guidance (MPG) Model, transforms patient intentions into measurable actions. By assessing both a patient’s intrinsic motivation and the practical ease (or convenience) of completing essential health tasks, we create personalized interventions that overcome both clinical and non-clinical barriers. This integrated system not only drives down readmissions and boosts appointment adherence but also enhances patient satisfaction and improves overall health outcomes—all at the lowest total cost of effectiveness.

Our solution stands apart from conventional patient engagement methods that simply push generic messages or rely solely on clinical staff. Instead, we blend advanced technology, activation psychology, and a human touch to deliver the “next right step” for every patient. Whether it’s via synchronous phone calls, asynchronous SMS, immersive interactive video follow-ups, or personalized emails, our system ensures that each patient receives tailored support. By addressing real-world challenges—such as transportation, financial constraints, and low health literacy—our evidence-based model not only improves clinical and financial performance but also makes health equity actionable for all.

Key Benefits

Comprehensive
Activation

Our integrated, activation psychology-backed approach activates patients through personalized, data-driven interventions that address both motivation and convenience.

Scalable &
Cost-Effective

By leveraging AI-powered automation and non-clinical activation agents, we achieve superior outcomes with a high ROI, freeing up clinical staff to focus on high-value care.

Enhanced Outcomes
& Loyalty

Our model reduces readmissions, nearly eliminates no-shows, and drives significant improvements in patient satisfaction, ensuring lasting loyalty and better care across the healthcare continuum.

Close the Gap with Evidence-Based Patient Activation

It’s time to close the engagement gap in your organization.

Don’t settle for costly programs that maintain the status quo. Download our Short Guide to Evidence-Based Patient Activation to learn how Guideway Care can drive better outcomes and financial performance for you. See the data, case studies, and model behind this proven solution – and discover how to finally achieve the patient engagement breakthrough your team has been looking for. Get the guide now and start your journey to real patient activation and real results.